Why Not Buy A Diamond On The Internet?

• The internet does not offer anything regarding upgrades.
• The return process if you are not happy with your diamond is long and tedious.
• If you purchase a diamond online you run the risk of credit card fraud, you may pay for something and never receive it.
• A stone purchased online may not be accurately depicted.
• The mounting and bridal selection is limited on the web.
• Customer assistance on the web is limited typically to an 800 number that is only open certain hours 5 days a week.
• The stone you purchase may not always be available thus creating charges on your credit card that would have to be credited. These credits can sometimes take a week or more to return to your account.